Why the need of a new e-commerce platform for Simple Signman?

Why the need of a new e-commerce platform for Simple Signman?


In the digital age, whether it's a website, an e-commerce platform, a social media page or a combination of all three, it is absolutely essential for businesses to have an online presence. 

During the pandemic we did our homework to establish a stronger online presence with a new e-commerce platform.  Here are a few of the reasons why:


1) Showcase our products

It might not be a secret to you that Simple Signman is a supplier of magnetic materials.  But what are magnetic materials?

We often say that a picture is worth a thousand words.  Now imagine what a portfolio of several pictures can do! 

It has never been easier to let the world know what we have to offer.

With a few simple clicks, customers can see what we’re all about. They can even do this outside of business hours! An online presence is an extension of our brand that never sleeps.


2) Market your brand

A company is more than just a logo and a name.  A company has an identity and personality, name, culture, vision, emotion and intelligence. All these are conferred by the owner of the brand and needs to be continuously looked at to keep the brand relevant to the target it intends to sell to.

Not only websites and social media platforms are excellent marketing tools, they are so of the most cost effective methods of sending out information to thousands of people.

Online marketing has a huge influence on the way consumers make purchasing decisions and it gives us the opportunity to market our brand in creative and exciting ways.


3) Build relationships

Social media is all about building relationships.  Social media gives our brand a voice and makes our company more human.  Customers and potential customers can interact with our brand on a more personal level. 

Customers needs are always changing.  To understand our customers well, we need to be attentive to them whenever we are in touch with them.  Knowing and being able to immediately respond to their changing needs will greatly improve our chances of delivering the exact experience they are looking for, which will drive loyalty, maintain our reputation and, ultimately, improve our bottom line.


4) Gives authority

If someone wants more information about a company, they'll search online.  Whether they are specifically looking for your company or they just want to find any company, having an online presence will give you a competitive edge.

Shoppers need to stay engaged.  From landing pages to product details, content needs to compel shoppers to either buy or search the site for something they want.


Top-10 list of new features

We hosted a live event on Facebook Live July 9th 2021 demonstrating the top-10 of the new features of our new e-commerce website. 



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